The Know-How to Make You Say Wow

White & Ivory in Lincoln is well-equipped to help you find your dream dress.
Written by
Angel Kidd


Nebraska Wedding Day Fall/Winter 2022

What do you get when you mix a wedding planner who has over 3,000 events under their belt with a stylist whose hair and makeup experience spans 16 years? A bridal store that’s well-equipped to help you find your perfect gown and make sure you have fun doing it. At White & Ivory, you will be surrounded by professionals who can answer any questions you may have, whether it’s about your dress or any other aspect of the wedding planning process.

Owners Heidi Singsaas and Nicolby Petersen decided it was time to “give the store a facelift and breathe new life into it,” so they rebranded their Lincoln store, Adorned Bridal, to White & Ivory. 

They offer designers including Morilee, Martin Thornburg, Mon Cheri Bridals, Wtoo and Watters, as well as some private lines. White & Ivory strives to be size inclusive and is currently working to expand their collections in order to cater to as many brides as possible. Not only are they able to help you find your dream dress, but they can also help you pick out dresses for your bridesmaids, mother of the bride, and flower girls. Lincoln,