
We are guided by an unending love for natural beauty and sustainability. By following the changing seasons, we showcase our passion for nature by letting our arrangements speak for themselves; no overstuffing, no manipulating—just pure, intentional creations with a truly unique aesthetic. While our roots are simple and grounded, we're consistently pushing the limits of traditional floral design by staying a bit weird, and a lot delightful. We don't shy away from the funky and eclectic, leaving customers with striking arrangements unlike anything else offered in Nebraska.




Natalie Elsberry
Owner & CCO
With over two decades of floral design experience, inspired by her mother's passion for gardening, owner Natalie Elsberry has always felt a calling to share her love for flowers and plants throughout Nebraska. Natalie founded and operated I Bloom, a local floral company specializing in wedding arrangements, before launching her own full-service flower boutique in 2019. Since 2025, she and the Of The Earth Florals team have moved into a brand new space that offers a blank canvas for all your creative ideas. We are a gorgeous venue and would be honored to host your wedding, rehearsal dinner, or any special event made just for you.

We are guided by an unending love for natural beauty and sustainability. By following the changing seasons, we showcase our passion for nature by letting our arrangements speak for themselves; no overstuffing, no manipulating—just pure, intentional creations with a truly unique aesthetic. While our roots are simple and grounded, we're consistently pushing the limits of traditional floral design by staying a bit weird, and a lot delightful. We don't shy away from the funky and eclectic, leaving customers with striking arrangements unlike anything else offered in Nebraska.




Natalie Elsberry
Owner & CCO
With over two decades of floral design experience, inspired by her mother's passion for gardening, owner Natalie Elsberry has always felt a calling to share her love for flowers and plants throughout Nebraska. Natalie founded and operated I Bloom, a local floral company specializing in wedding arrangements, before launching her own full-service flower boutique in 2019. Since 2025, she and the Of The Earth Florals team have moved into a brand new space that offers a blank canvas for all your creative ideas. We are a gorgeous venue and would be honored to host your wedding, rehearsal dinner, or any special event made just for you.